The Enigma that is T:Zero

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​There’s a common perception out there that T:Zero is some kind of elitist group. That we focus our attention on fast times and podiums. Nothing could be further from the truth.
 
At T:Zero we focus on success. We celebrate our athletes setting big (sometimes scary) goals and watch with pride as they tenaciously set out to accomplish them. It’s the little wins, every day, and every week, that lead to the PBs, the breakthroughs and the smiles. It’s the shift in mindset from being outcome driven to process driven. And the move from fearing failure, to embracing it as part of the journey.
 
Whether an athlete is stepping up in distance, smashing a new PB or qualifying for a World Championship, it’s the process coming to fruition that we as T:Zero celebrate above all else.  
 
We regularly hear from our athletes that the culture within T:Zero is one of non-judgement and acceptance no matter what level the athlete. This is precisely the kind of culture we strive to foster. We realise that everyone is at a different stage in their journey; each no more important than the next. Our values are growth, gratitude, consistency and honesty. These values underpin the way in which we operate as a unit, and this is where we want to focus athlete awareness.
 
The journey and process of endurance sport is long. It’s for the stayer, the disciplined and the strong individual. The person who understands that big goals are achieved through next-level commitment and determination is the person you will find at T:Zero. That’s who we are. You won’t find a trophy room in our HQ; you’ll find a celebration room.
 
If you want to be heard, have your accomplishments no matter how big or small, acknowledged and celebrated. If you want to learn to embrace the process and accept that every opportunity is something to learn from, come and join us. Then perhaps you’ll see why we are so fortunate to have such a high rate of athlete happiness and retention. Those who come and work with us, stay, and come back time and time again.
 
So, what are you waiting for? Come and embrace the enigma 😉

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